The traditional watch industry has long been struggling with the competition of smart watches, which is mainly represented by the Apple Watch. This situation complicates the acquisition of new customers and impairs growth potential. A client approached us to help them gain the attention of past customers and increase sales through email marketing.
In order to work with influencers, you need two things. Get to know your target group thoroughly and prepare quality content that will appeal to them. This was confirmed with the campaign for gentle cleaning and washing products Lovela, which we helped with the successful entry into e-commerce. Our Instagram strategy, working with influencers, increased brand awareness and at the same time significantly boosted sales. How did we do it?
Brand redesign is undoubtedly one of the most difficult marketing disciplines. In order for it to take place properly, it is necessary to properly prepare for it. We prepared one such redesign for our client Papírnictví Pavlík. Our first joint campaign proved that it was successful. But how did it all go and what can you take away from it?
What happens when you combine quality content and performance on Facebook? You will create a long-term strong and conversion channel that will support sales and brand building. Knihy Dobrovský knows about this, with Facebook bringing thousands of orders a month and new visitors to brick-and-mortar stores.
We like to discover innovative procedures. With our regular client, the fashion e-shop Different.cz, we tested the new channel within three months. Push notifications. This channel serves as a great support vehicle for various types of marketing activities. This is because it increases customer retention and acquisition and helps maintain constant attention.