Together we will look at the deeper meaning of Product Listing Ads campaigns. We will help you increase the sales of products in your e-shop.
What will the workshop bring you?
Advanced methods
We will introduce you to the advanced management of PLA campaigns including product display, negative keyword work, evaluation and optimization.
Foreign comparison
We have experience from foreign markets with fierce competition. We know exactly how to rapidly increase the performance of your campaigns, drive conversions and reduce the cost per click.
Real examples
How are the numbers? We will present you with our own case studies from real campaigns for our clients. Theory is not everything.
In short, PLA pays off. We'll show you what these campaigns are for, how to set them up properly and get the most out of them. Bring a computer, an XML feed spreadsheet and a good mood.''